Biola University, La Mirada, CA
Journalism Degree with Public Relations Emphasis
Stand to Reason, Signal Hill, CA
Social Media CoordinatorMarch 2021 to Present
The Hanover Theatre, Worcester, MA
Digital Media AssistantMay 2017 to Present
- Collaborate with national tours and internal departments to gather assets and plan and execute digital budgets for retargeting, display, video/preroll, Facebook/Instagram, paid search, email blasts and other online advertising
- Create segmented email communications
- Organize editorial calendar, schedule social media content
- Manage website content, including theatre blog
- Gauge effectiveness of marketing efforts for data-based decisions
- Oversee press relations and promotions with online influencers and partners
- Contribute to in-house style guide and marketing manual to ensure quality, consistency and accuracy
Columbia Chamber of Commerce, Columbia, CA
Marketing and Events CoordinatorMay 2016 to Nov 2017
- Managed press relations and online presence, including Facebook, YouTube, Columbia Blog
- Designed event fliers
- Helped organize yearly events
Modesto Performing Arts, Modesto, CA
Volunteer Marketing ConsultantMarch 2013 to March 2020
- Redesigned ModestoPerformingArts.com
- Contribute to Facebook page and manage email newsletter
- Occasional production photographer
Sierra Repertory Theatre, Sonora, CA
Marketing DirectorFebruary 2012 to April 2017
- Served as contact for media, organizing interviews and press packets, writing press releases and managing all production photography and media clips
- Managed online presence and analytics for SRT website, email newsletter and social media
- Designed advertisements, posters and direct mail materials
- Helped organize occasional special events and community promotions
- Supported ticket sales as Box Office Associate
Runaway Stage Productions, Sacramento, CA
Volunteer Publicity DirectorMay 2012 to April 2017
- Arranged press interviews
- Managed email newsletters
- Helped with video and photos
BroadwayWorld.com Sacramento and San Francisco
Feature Writer and CriticFebruary 2012 to May 2017
The Sierra Lodestar, San Andreas, CA
Tuolumne Talk ColumnistDecember 2011 to April 2013
Biola University, La Mirada, CA
Communications InternFebruary 2011 to May 2011
The Chimes, La Mirada, CA
News EditorMay 2010 to May 2011
- Designed front section layout
- Wrote numerous news and feature stories
- Led student news team in assignment and planning of stories
Biola University, La Mirada, CA
Photographer and Co-Editor, The Dominican Dream (Book)Spring 2011
MJM Entertainment, La Mirada, CA
Public Relations InternSeptember 2009 to May 2010
StaticMultiMedia.com
Entertainment WriterMay 2008 to June 2012
Christian Book Previews, Church Libraries
Book ReviewerOctober 2007 to May 2009
The Modesto Bee, Modesto, CA
Teens in the Newsroom BUZZ ReporterMarch 2005 to May 2006