Marketing and Public Relations
TARGETED COMMUNICATIONS
- Segmented emails personalized for specific audiences
- Optimized Facebook and Instagram advertising for specific audiences
- Google search ads
- Display advertising
- Pre-roll, YouTube and on demand digital TV
- Targeted local opportunities with TheaterMania, ArtsBoston, BandsinTown and more
ONLINE STRATEGY
- Retarget website visitors and current customers
- Track customer engagement and return on investment
- Make data-informed decisions
- Create an online presence with social media and a user-friendly website
- Give a behind the scenes, sneak peek with video features
- Build excitement with special promotions and giveaways
- Use creative campaigns to tell a story
MEDIA RELATIONS
Customize pitches and releases for coverage with media outlets such as:
- The Modesto Bee
- The Stockton Record
- The Telegram and Gazette
- Worcester Magazine
- Sentinel & Enterprise
- The Merced Sun-Star
- The Sierra Lodestar
- The Union Democrat
- Sacramento365.com
- Sacramento News and Review
- Charter TV 3
- WCCA TV
- Fox40 News
- Good Morning Sacramento
- WSRS iHeart Radio
- The Pike 100 FM
- WCRN 830 AM
- KAMB 101.5 Celebration Radio
- The Dave Diamond Show on  KFIV 1360